Woba, a platform dedicated to helping companies retain talent through valuable and actionable insights, needed a website overhaul to reflect its evolving brand and position it as a premium solution in the HR tech industry. Collaborating closely with ViDesigns, our objective was two-fold: elevate the visual identity to match Woba’s new branding, and clearly showcase the platform’s data-driven capabilities for increasing employee engagement and retention.

We designed intuitive user flows that made it seamless to explore Woba’s key features and understand how the platform transforms complex employee data into actionable insights. Clear, bold imagery and carefully placed illustrations of their product were used to highlight the platform’s real-time analytics, advanced reporting capabilities, and overall impact on employee retention rates.

To bring these designs to life, we worked in tandem with ViDesigns, leveraging motion graphics and subtle animations that elevated the user experience without overwhelming the core message. The result is a website that not only looks and feels premium but also communicates Woba’s value proposition in a clear, compelling way.

It was a pleasure working with the team at Woba along with the team at ViDesigns to exceute their vision.